Big List of Free Ways to Get More App Users (Always Updated)

Big List of Free Ways to Get More App Users (Always Updated)

With millions of apps to compete with, and  with less than 50% of users even willing to try new apps each month, app developers definitely have an uphill battle to climb when it comes to acquiring users. However, at Adscend, we’re here to help you on that climb. Think of us as your Sherpa, here to guide along your way to the peak of user acquisition. Therefore, we’ve created a growing list of tactics that can help you acquire more users for your app for FREE, allowing you to save some of your marketing budget for more design hours, marketing, and even more conference schwag (pop sockets FTW).Note: We’re constantly updating this list, so don’t forget to come back to this article often.

If you have questions on any of the tactics listed below, or have a few to add to the list, please complete a support ticket, using the Submit a request link (located on the top-right corner of the page).

Last Updated: July, 2018

Awards, Contests, Partnerships, etc.:

• Apply for an Award
• Become a Smores.tv/Engageme.tv Linked Partner
• Create a referral program (may cost, but Referral Candy has free 30-day trial)
• Speak at app-related conferences
• Run a cross-promotion campaign
• Sending information on your app to HARO
• Send out a press release on your app via free distribution
• List your app in an alternative app store
• Create a crowdfunding campaign for more resources
• Submit your app to review site
• Donate your time for a link back to your app
• Become a guest on a relevant podcast
• Host a feedback party with your friends (you may have to pay for beer & pizza)
• Get an internto help promote your app

Social:

• Network with users at app-related conferences and local meetups
• Attend local developer meetups
• Create and handout free business cards
• Facebook (organic posts, group posts, event hashtags, follow relevant users)
• Twitter (organic posts, group posts, event hashtags, follow relevant users)
• LinkedIn (organic posts, group posts, event hashtags, follow relevant users)
• Go Live on Facebook
• Create stories on Instagram and Facebook
• Create an awesome LinkedIn video
• Create an Instagram account
• Create a Snapchat account
• Ask users to review and rate your app
• Attending industry-related events and meetups, e.g. running app? Attend a local 5k.
• Ask for feedback from influencers
• Start a podcast relating to your app
• Create how-to videos in your niche

Design & Copy:

• Perform an SEO audit on your site
• Perform an ASO audit via AppFillip
• Write a killer app store description
• Place app download link prominently on site, social properties
• Create a compelling app landing page
• Include your app link in your emails
• >Create an awesome icon
• Complete an ASO checklist
• Evaluate keywords used in your app store listings
• Build links to relevant sites
• Use a free tool to research competitor backlinks
• Improve your screenshots
• Create a media kit for your app
• Write engaging update notices
• Make your app free or discounted